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The Rise of Bitcoin Adoption

Eva Liberg
March 6, 2023
7 min

Bitcoin's adoption has been fueled by a combination of factors, including increased awareness and education about the benefits of cryptocurrency, growing disillusionment with traditional financial systems, and a surge of interest from institutional investors. 

In recent years, several high-profile companies have begun accepting Bitcoin, including Wikipedia, Microsoft, and AT&T. Additionally, Bitcoin has become increasingly accessible to the general public through Bitcoin ATMs, peer-to-peer marketplaces, and mobile apps.

Another factor driving Bitcoin adoption is its potential to serve as a store of value and a hedge against inflation. With a finite supply of 21 million Bitcoins, some investors see Bitcoin as a way to protect their wealth against the erosion caused by inflation. As demand for Bitcoin grows, its price will likely increase while its purchasing power remains relatively stable. In contrast, fiat currencies like the US dollar are inflationary, as central banks can print more money to address economic concerns, such as recessions or pandemics. This results in an increase in the supply of fiat currency, which leads to a decrease in purchasing power and a rise in prices. This process is known as inflation. Because Bitcoin has a fixed supply and cannot be inflated, it is often seen as a hedge against inflation. The fact that Bitcoin's supply is limited to 21 million coins is enforced by the cryptocurrency's underlying code, which cannot be changed without a consensus among its users. This means that Bitcoin is not subject to the same inflationary pressures as fiat currencies, which central authorities can manipulate.

The traditional payment systems that we use today, such as credit cards and bank transfers, have been around for a long time. However, these methods often have drawbacks such as high fees, long processing times, and restrictions limiting users' freedom. As a result, there has been a growing demand for alternative payment options that are faster, cheaper, and more secure. This is where Bitcoin comes in, as it offers a decentralized system that allows users to transact directly with each other without the need for intermediaries. By using Bitcoin, users can avoid traditional payment systems' high fees and restrictions and enjoy faster and more efficient transactions. Additionally, Bitcoin is more secure than traditional payment systems, using advanced cryptography to protect transactions and prevent fraud. As more people become aware of these advantages, we expect to see even greater adoption of Bitcoin as a preferred payment method.

Major Players in the Bitcoin Ecosystem

Bitcoin's growing adoption has led to the emergence of several key players in the Bitcoin ecosystem. These include:


Cryptocurrency exchanges where users can buy, sell, and trade Bitcoin and other cryptocurrencies, making it easy and convenient for users to buy, sell, and use Bitcoin, are critical to adoption. This includes having robust security measures in place to protect its users' funds and information, a good reputation in the cryptocurrency community, positive reviews and a track record of reliability, and a user-friendly interface that makes it easy for users to trade and manage their accounts. Also, compliance with applicable laws and regulations in its jurisdiction helping to ensure the safety and security of users' funds, and a responsive and helpful customer support that can assist users with any issues or questions they may have is an essential factor for growing Bitcoin adoption as it provides trusty ways of investing in cryptocurrency.  

Bitcoin/ Cryptocurrency Wallets

Bitcoin wallets have become more user-friendly over time, with many wallets now offering intuitive user interfaces and easy-to-understand functionality. This makes it easier for people to store, send, and receive Bitcoin. The wallets have also become safer over the years through the implementation of various security measures, such as:

Multi-factor authentication: Many wallets now require users to verify their identity using more than one method, such as a password and biometric verification.

Hierarchical Deterministic (HD) Wallets: These wallets generate new addresses for each transaction, making it difficult for hackers to link different transactions to a single user.

Hardware wallets: These are physical devices that store the private keys used to access cryptocurrencies. Hardware wallets are not connected to the internet, making them less vulnerable to hacking attacks.

Segregated Witness (SegWit) addresses: SegWit separates the digital signature from the transaction data, reducing transaction fees and increasing security by reducing the risk of transaction malleability.

Improved encryption: Wallets now use advanced encryption algorithms to protect private keys and other sensitive information.

These and other security measures have made Bitcoin wallets more secure and helped prevent hacking attacks and other security breaches.

Bitcoin ATMs

These are particularly useful for people who do not have access to traditional banking services. This can help to increase the accessibility and adoption of Bitcoin, particularly in developing countries. Bitcoin ATMs offer a quick and easy way to buy and sell Bitcoin without the need to set up an account on an online exchange or use a bank transfer. This can make it more convenient for people who are new to Bitcoin or who want to make a quick transaction. Installing Bitcoin ATMs in public places helps to raise awareness of Bitcoin and its potential uses. This helps attract new users and increase adoption over time.

NBX recently teamed up with Blockbridge, a Norwegian Bitcoin ATM provider, to bring back Bitcoin ATM to Oslo after a 6-year absence. Our orange Bitcoin ATM is located in Galleri Oslo in the Central Bus Station and is ready for your transactions. The secured site is popular with money transfer services, and sending bitcoins can be a faster and cheaper alternative. Read more about our Bitcoin ATM in Oslo here.

Bitcoin Payment Processors

Bitcoin payment processors make it easier for businesses to accept Bitcoin payments. These companies provide merchants with easy-to-use tools to integrate Bitcoin payments into their existing payment systems seamlessly. Customers can pay for their purchases using Bitcoin without navigating complex technical procedures. The ease of use of Bitcoin payment processors greatly improves the user experience, making it more likely for customers to adopt Bitcoin as a payment method. 

Bitcoin payment processors are also helping to increase awareness of Bitcoin. By providing an easy-to-use payment option for businesses, these companies are helping to educate the public about the benefits of Bitcoin. This increased adoption, in turn, creates a more vibrant Bitcoin ecosystem, making it more likely for individuals to use Bitcoin for their purchases.

Bitcoin Developers

Bitcoin developers work on improving the functionality of the cryptocurrency, making it easier to use and more attractive to potential users. For example, they may work on improving the user interface, enhancing the security features, or improving the transaction speed. Bitcoin developers are responsible for maintaining the codebase of the cryptocurrency, ensuring that it remains secure and free from bugs and vulnerabilities. This helps to build trust in the network and promotes adoption by increasing confidence in its reliability. Bitcoin developers often contribute to the open-source community by sharing their knowledge, expertise, and tools. This helps to build a solid and supportive community around cryptocurrency, which can help to promote adoption by attracting new users and encouraging collaboration and innovation.

The Regulatory Landscape

As Bitcoin adoption continues to grow, governments worldwide are grappling with how to regulate cryptocurrency. Some countries, such as El Salvador, have embraced Bitcoin as a legal currency. In contrast, others have taken a more cautious approach, either regulating Bitcoin as a commodity or imposing restrictions on its use.

The Markets in Crypto-Assets (MiCA) regulation is a proposed regulatory framework for crypto-assets in the European Union (EU). Here are some key features of the proposed regulation:

Scope: Mica will apply to all crypto assets, including StableCoins and Utility Tokens, which are not already covered by the EU's existing financial regulations.

Authorization requirements: Issuers of cryptocurrency and service providers must obtain authorization from national regulatory authorities before operating in the EU. Such authorization will include capital and insurance claims, as well as ongoing reporting obligations.

Investor protection: Mica will include rules to protect investors, including requirements for transparency/publication/reporting, conflicts of interest, and restrictions on selling certain crypto assets to investors.

Stablecoins: Mica will introduce specific rules for StableCoins, a cryptocurrency designed to maintain a stable value. StableCoin issuers will be required to keep reserves corresponding to the value of the stablecoin in circulation.

Supervision and enforcement: National supervisory authorities will supervise issuers of crypto assets and service providers within their jurisdictions, while at the EU level, EBA and ESMA will coordinate supervision and enforcement between member states.

Overall, the MiCA regulation aims to provide a harmonized and comprehensive regulatory framework for crypto-assets in the EU. The regulation is expected to increase investor protection, improve market integrity, and promote innovation and competition in the crypto-asset industry.


Bitcoin adoption has come a long way since its inception in 2009. Today, it is recognized as a legitimate asset by institutional investors and has become increasingly accessible to the general public. While there are still regulatory challenges to be addressed, it seems likely that Bitcoin will continue to grow in popularity and adoption in the coming years.

This text is intended to inform and is not an investment recommendation.

Eva Liberg
March 6, 2023
7 min
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